• I find better ways to spread important messages.

     

    I write about big ideas and global issues, tell stories about people who are changing the world, and help environmentally- and socially-minded organisations be more of who they are.

     

    I have put words together for organisations like Google, WWF, Comic Relief, Impact Hub, B Lab and Oddbox. And I have written articles for publications including Atlas of the Future and The Ecologist.

  • How I can help

        

       

    > storytelling & journalism

    I write about sustainability, the environment, human rights and social change. My articles break down the facts behind global issues and spotlight the human stories behind positive change.

    > copywriting

    Brand language needs to work harder than ever to stand out, and to be believed. I give big messages a strong voice by creating brand voice guidelines and writing compelling, brand-led copy for webpages, reports and marketing campaigns.

  • Portfolio

    Oddbox:
    Climate's hidden enemy: food waste

    An article outlining food waste's dramatic impact on the climate crisis, and a new campaign to drive action among world leaders

    Atlas of the Future:
    FashionFutures

    Being Guest Editor for Atlas of the Future's FashionFutures month, writing articles and newsletters about people tackling fast fashion

    Tommy Hilfiger: sustainability & representation stories

    Working with the team at Futerra to write 11 stories that spotlight the people involved in Tommy Hilfiger's extensive sustainability strategy

    Atlas of the Future:
    FutureFashionMedia exhibition

    Editorial for a digital exhibition that asks: how can the media power a more just and sustainable fashion industry, instead of fast fashion?

    Atlas of the Future: profile stories on culture, fashion & plastics

    More than 50 interviews and stories putting positive, world-changing projects on the map – from flip-flop ships to the power of hip hop

    Oddbox:
    The complicated truth about plastic

    An article exploring the complex role of plastic in relation to food waste – and why plastic can be an environmental friend as well as foe

    Creative Mentor Network:

    website

    Copy for Creative Mentor Network, a charity working to make the creative industries

    more inclusive

    Verive: What is greenwashing & why is it bad news for sustainability?

    Articles for sustainable packaging company Verive, on greenwashing, circularity, plastics and food waste

    The Ecologist:
    Time's Up

    An article for The Ecologist magazine about the UK's largest ever environmental lobby of Parliament in June 2019

    Impact Hub:
    Ten years of impact

    Copy for Impact Hub King's Cross's ten year impact report, telling the story of a decade spent supporting social change and entrepreneurship

    The Ecologist:

    The end of the Amazon

    An article about Jair Bolsonaro's environmental agenda and its likely impact on the environment, written prior to his presidency

    Size of Wales: Supporting people, protecting the planet

    An article for charity Size of Wales outlining the link between indigenous rights and climate change

    If Not Us Then Who: How indigenous peoples are protecting the planet

    An article for charity If Not Us Then Who for International Day of Forests

    Virgin.com:

    The rise of activist brands

    An article for Virgin's Branding edition, including interviews with Ecosia and Bulb

    Beyond Good Business: The Inconvenient Truth About Social Investment

    Event writeup featuring perspectives on social investment from Dragons' Den's Nick Jenkins

    The SDG Review:

    Reinventing Careers

    An article for the SDG (Sustainable Development Goals) Review about building sustainable livelihoods. (Also available here, p.80)

    Unpsychology magazine:

    Climate Minds edition

    Poetry for the 4th edition of Unpsychology, a publication exploring psychology and ecology (p32)

    Side Hustle School:

    Podcast stories

    Script-writing for Chris Guillebeau's popular podcast, telling startup stories with a fun, light-hearted tone

    Escape the City:

    Brand voice style guide

    Voice and tone guidelines for Escape the City, to align a new visual identity with a powerful, relevant voice

    Escape the City:

    'Dear corporates' - an open letter

    Brand awareness project with Escape's CEO, which collected 100s of people's bosses' signatures

    Financial Times:

    live video interview

    Discussing career change and the future of work with the Financial Times

  • Get in touch

      

    I'd love to get a (virtual) coffee, share ideas, or talk about how we might work together.

     

    Hit me up on email: beccajwarner@gmail.com

     

    Or say hi on Twitter: @beccawarner