• I find better ways to spread important messages.


    I write about big ideas and global issues, tell stories about people who are changing the world, and help environmentally- and socially-minded organisations be more of who they are.


    I have 9 years' experience working with future-focused organisations like Google, Comic Relief, Escape the City, Impact Hub, B Lab and Atlas of the Future.


    I work directly with organisations, and with agencies like Futerra, Earth and We are Flint.

  • How I can help



    > storytelling

    Awareness and positive change are carried by narrative. I write about sustainability, the environment, human rights and social change through the lens of the people and projects who are working to make the world a better place.

    > copywriting

    Brand language needs to work harder than ever to stand out, and to be believed. I give big messages a strong voice by creating brand voice guidelines and writing compelling, brand-led copy for webpages, brochures and marketing campaigns.

    > brand strategy

    A good brand knows exactly who it is, and who it's not. I help brands to find the narrative that underpins their mission - by refining their architecture and positioning, and guiding identity development and activation.

  • Portfolio

    The Ecologist:
    Time's Up

    An article for The Ecologist magazine about the UK's largest ever environmental lobby of Parliament in June 2019

    Impact Hub:
    Ten years of impact

    Copy for Impact Hub King's Cross's ten year impact report, telling the story of a decade spent supporting social change and entrepreneurship

    Atlas of the Future:

    Culture Futures

    Interviews and storytelling that puts positive, world-changing projects on the map

    The Ecologist:

    The end of the Amazon

    Prior to his presidency, an article about Jair Bolsonaro's environmental agenda and its likely impact on the environment

    Size of Wales: Supporting people, protecting the planet

    An article for charity Size of Wales outlining the link between indigenous rights and climate change

    If Not Us Then Who: How indigenous peoples are protecting the planet

    An article for charity If Not Us Then Who for International Day of Forests


    The rise of activist brands

    An article for Virgin's Branding edition, including interviews with Ecosia and Bulb

    Beyond Good Business: The Inconvenient Truth About Social Investment

    Event writeup featuring perspectives on social investment from Dragons' Den's Nick Jenkins

    The SDG Review:

    Reinventing Careers

    An article for the SDG (Sustainable Development Goals) Review about building sustainable livelihoods. (Also available here, p.80)

    Unpsychology magazine:

    Climate Minds edition

    Poetry for the 4th edition of Unpsychology, a publication exploring psychology and ecology (p32)

    Side Hustle School:

    Podcast stories

    Script-writing for Chris Guillebeau's popular podcast, telling startup stories with a fun, light-hearted tone

    Escape the City:

    Vision & Mission

    Brand narrative to refine Escape the City's 'why' and underpin future strategy

    Escape the City:

    Creating an 'uncorporate' brand

    Blog post outlining Escape the City's new brand identity

    Escape the City:

    Brand voice style guide

    Voice and tone guidelines for Escape the City, to align a new visual identity with a powerful, relevant voice

    Escape the City:

    'Dear corporates' - an open letter

    Brand awareness project with Escape's CEO, which collected 100s of people's bosses' signatures

    Financial Times:

    live video interview

    Discussing career change and the future of work with the Financial Times

    Elle Magazine: Womanhood 2014

    Research conducted on female gender perceptions, featured as part of Elle's Womanhood 2014 edition

  • Get in touch


    I'd love to get a coffee, share ideas, or talk about how we might work together.


    Hit me up on email: beccajwarner@gmail.com


    Or say hi on Twitter: @beccawarner